Sep 22, 2024
Social clubs with perks are popping up around Chicago
Carrie Shepherd
Whether you're new to Chicago, looking for new friends, or want to explore new parts of the city, social clubs are trying to cater to those needs.
The big picture: New social clubs are upending stereotypes of private clubs as exclusive and expensive by providing a laid-back space to hang and meet new people.
Why it matters: With hybrid workplace models that mean less time at the office and social circles shrinking after COVID isolation, people are longing for deeper connections rather than one-time meetups or just career networking opportunities.
State of play: Three Cities Social in River North has a mission of "altruism, connection and culture." The name is based on the idea of bridging the gap between the North, South and West Sides, which can feel like three separate cities.
The intrigue: The big appeal is a curated, stacked social calendar with about 20-25 events a month, including salon-style dinners, salsa lessons and golf at Jackson Park.
Zoom out: Birch Road, a social club in Roscoe Village and Lincoln Park, calls itself your "neighborhood clubhouse," leaning into the growing need for third spaces — not home, not work but a place to relax or even host friends.
What they're saying: Natalie Noonan, a communications professional who is a member of Three Cities Social, said her motivation for joining was "exposing myself to volunteer opportunities, meeting people from different backgrounds, coming and having really big, difficult conversations and a safe space to explore those," Noonan says.
Between the lines: Noonan and Washington point to the growing difficulty of making new friends in your 30s, when existing friends are at diverging life stages or groups are already well established.
The bottom line: Social clubs seem poised to stick around because there are plenty of people looking for community, connection and maybe a place to learn salsa dancing.
Block Club Chicago
Three Cities Social, A New River North Social Club, Aims To Get People Out Of Their Neighborhood
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